LGBT New Media
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LGBT New Media
Bringing the worlds of influencers, content creators, social media stars, entrepreneurs, top brands and fans together with businesses large and small seeking cutting-edge ways to reach the LGBT community online and be several steps ahead of their competitors! http://www.LGBTNew.Media
Curated by Matt Skallerud
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myGwork and Willis Towers Watson give students access to LGBT leaders and unlock their potential during a networking event

myGwork and Willis Towers Watson give students access to LGBT leaders and unlock their potential during a networking event | LGBT New Media | Scoop.it
myGwork, the LGBT professional network, and Willis Towers Watson give students access to LGBT leaders and unlock their potential during a networking event
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Rescooped by Matt Skallerud from LGBT Online Media, Marketing and Advertising
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Why does the Chief Marketing Officer (CMO) rarely ascend to the top job at their organization?

Thomas Barta, co-author of THE 12 POWERS OF A MARKETING LEADER: How to Succeed by Building Customer and Company Value , joins the show and has concluded,after some exhaustive research, that the reason CMOs rarely rise to the top job is quite simple. Listen and or watch the interview and see if you agree. But first, Starbucks has brought Holiday, particularly Christmas, back to their cups, Newman's Own branded products need to reboot for millennials, and remember to shop small today. It's Small Business Saturday!

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The Focus Group June 11 – John Lake from Wells Fargo

John Lake, Vice President and LGBT Segment Manager for Wells Fargo Enterprise Marketing, joins us right in the middle of Pride to remind all of us of Wells Fargo's almost 30 Year commitment to the LGBT consumer.

Matt Skallerud's insight:

Tim and John try the latest Oreo flavor-Fruity Crisp-apropos for Pride! Tim announced he's "Trans-Ethnic", John wants the new Star Trek Dollies, and we celebrate the birthday of the Founder of PETA, Ingrid Newkirk, with an image of her being force fed at a French Cafe. And, what was the name of Jacques Cousteau's boat? ShopTalk proves that everything old is new again when it comes to "Cause Marketing". Please like us, rate us and subscribe! We're all business. Except when we're not.

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Matt Skallerud's curator insight, June 11, 2016 9:47 AM

Tim and John try the latest Oreo flavor-Fruity Crisp-apropos for Pride! Tim announced he's "Trans-Ethnic", John wants the new Star Trek Dollies, and we celebrate the birthday of the Founder of PETA, Ingrid Newkirk, with an image of her being force fed at a French Cafe. And, what was the name of Jacques Cousteau's boat? ShopTalk proves that everything old is new again when it comes to "Cause Marketing". Please like us, rate us and subscribe! We're all business. Except when we're not.

Rescooped by Matt Skallerud from LGBT Online Media, Marketing and Advertising
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Bumble invests in gay dating app Chappy

Bumble invests in gay dating app Chappy | LGBT New Media | Scoop.it

Bumble, the dating app that puts women in the driver’s seat, has today announced that it is leading a seed round investment in gay dating app Chappy.

Matt Skallerud's insight:

Chappy is a gay dating app based in the UK. The app lets users choose what they’re looking for and when, offering a sliding scale within the app that ranges from “Don’t Mind” to “Mr. Right” to “Mr. Right Now.”

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Matt Skallerud's curator insight, December 15, 2016 8:46 AM

Chappy is a gay dating app based in the UK. The app lets users choose what they’re looking for and when, offering a sliding scale within the app that ranges from “Don’t Mind” to “Mr. Right” to “Mr. Right Now.”

Rescooped by Matt Skallerud from LGBT Online Media, Marketing and Advertising
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The Focus Group July 9 – Mike Wilke, Founder-AdRespect.org

Mike Wilke, LGBT Advertising Expert, founder of The Commercial Closet and AdRespect joins The Focus Group as we explore the evolution of lgbt marketing
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Matt Skallerud's curator insight, July 9, 2016 7:39 AM

Also in this week's program, Kellogg’s opens an all day Cereal Restaurant, Kim Jong-Un is stress eating, and Tim and John sample Oreo’s from China thanks to listener Don in Orlando…who calls –in to talk through the tasting.