LGBT New Media
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LGBT New Media
Bringing the worlds of influencers, content creators, social media stars, entrepreneurs, top brands and fans together with businesses large and small seeking cutting-edge ways to reach the LGBT community online and be several steps ahead of their competitors! http://www.LGBTNew.Media
Curated by Matt Skallerud
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Gay Acrobats Create Stunning Visual Art

'The Arrow' is a striking visual representation of a simple story - two male artists who fell in love. From the first time our eyes met, the first embrace
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Nike, Tesco and OnePlus: The top 10 YouTube ads in June

Nike, Tesco and OnePlus: The top 10 YouTube ads in June | LGBT New Media | Scoop.it
From Cristiano Ronaldo having to learn to play football all over again to Tesco making fathers cry, here are the top 10 YouTube ads for June.
Matt Skallerud's insight:

In early June, a homophobic terrorist attack shocked Orlando, after an American security guard killed 49 people and wounded 53 inside a gay nightclub. In response, YouTube decided to create a video championing the LGBT community and urging its users to “come together”, using some of its most popular and influential vloggers to spread the message.

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misterb&b - Stay Like a Gay Local

Connect with the gay community and rent welcoming & affordable places in over 134 countries. https://www.misterbandb.com Get the new iOS app here!
Matt Skallerud's insight:

Absolutely LOVE their new ad campaign! Stay like a gay local - Rent welcoming & affordable places from people like you in 130+ countries

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The Focus Group July 9 – Mike Wilke, Founder-AdRespect.org

Mike Wilke, LGBT Advertising Expert, founder of The Commercial Closet and AdRespect joins The Focus Group as we explore the evolution of lgbt marketing
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Matt Skallerud's curator insight, July 9, 2016 7:39 AM

Also in this week's program, Kellogg’s opens an all day Cereal Restaurant, Kim Jong-Un is stress eating, and Tim and John sample Oreo’s from China thanks to listener Don in Orlando…who calls –in to talk through the tasting.

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Mr. Sulu comes out as gay for 'Star Trek Beyond'

Mr. Sulu comes out as gay for 'Star Trek Beyond' | LGBT New Media | Scoop.it
In a nod to the original Sulu actor, the character as portrayed by John Cho in the reboot films comes out.
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How Travel Writing Evolved Into Travel Blogging, and What Brands Get From Both

How Travel Writing Evolved Into Travel Blogging, and What Brands Get From Both | LGBT New Media | Scoop.it
For decades, attracting travel writers to your destination meant countless hours of PR cajoling and coordination, followed by month after month of waiting for the story to hit the pages of a glossy print journal. While that system hasn't gone extinct, it's hardly the norm for travel writing anymore.
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New York State Diversity Video - 3

Trio of ads airing in Texas, Mississippi, and North Carolina touts New York State's pro-LGBT reputation

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New York State Diversity Video 1

Trio of ads airing in Texas, Mississippi, and North Carolina touts New York State's pro-LGBT reputation

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We Were In NOLA's Tourism Video! | #FollowYourNOLA

We had the wonderful opportunity to be a part of a beautiful video with V-Squared and Andrew Vallentine, that highlighted the beauty of New Orleans.

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EBAY: "Collect On" Commercial - Comic Books (FULL Version)

Ebay campaign released on June 22nd entitled "Collect On", where collectors from all different walks of life are featured. Mine is the Comic Book version and it talks about my love of comics, Wonder Woman, and how she inspired me in many ways.

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The Focus Group Special June 29 Out in the Vineyard

Gay Wine Weekend Special with Gary Saperstein and Mark Vogler from Out in the Vineyard - In this Focus Group Special, Tim and John recap their trip to Sonoma for Gay Wine Weekend. This was the biggest event yet with people representing 16 US States, the UK, Canada, and Australia to drink some wine, meet new friends, and have a great weekend in one of America’s most beautiful settings. Out in the Vineyard Founders, Mark and Gary , join the show to let us know how much money was raised at the Recovery Brunch Auction for Face 2 Face…the local HIV/AIDS organization dedicated to ending HIV in Sonoma County. Tim and John share some photos of the trip and plan to attend next year…and you should too! Thanks again to Mark and Gary for creating and producing such a unique event.

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Out in GayCities #FollowYourNola

Out in GayCities #FollowYourNola | LGBT New Media | Scoop.it
We sent Max Emerson and Kyle Krieger to New Orleans and gave them some fun challenges along the way. New episodes each week.
Matt Skallerud's insight:

What a brilliant campaign and video!

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YouTube star Ingrid Nilsen on her life after coming out as gay

YouTube star Ingrid Nilsen on her life after coming out as gay | LGBT New Media | Scoop.it
The 27-year-old, who is in a relationship with Jules Kutner, filmed a new video for her eponymous YouTube channel in celebration of the one-year anniversary of her coming out.
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The Marketing Behind Pokémon GO: It Was The Fans

The Marketing Behind Pokémon GO: It Was The Fans | LGBT New Media | Scoop.it

Without a doubt, your news feed has been flooded with Pokémon GO posts since the app's debut in Australia on July 6th. Nintendo's pocket monsters franchise - along with Niantic - resurrected the nostalgia in all of us and led to people traveling across the land, searching far and wide for the fantastic creatures,

Matt Skallerud's insight:

But why is it that the app is suddenly dominating social media?
Building Hype Through Disbelief And Videos - The fans. Pokémon enthusiasts all around the internet have been hyping the game since its beginnings, and just like any other product, when it is finally released, fans tend to blow it into mainstream media. If you have been following the project since the beginning, then you are dating back to 2014, when Google announced the project as "Pokémon Challenge".

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Time Out Group Becomes Global Launch Partner for Tumblr Live Video

Time Out Group Becomes Global Launch Partner for Tumblr Live Video | LGBT New Media | Scoop.it
Time Out Group has become a launch partner for Tumblr’s new video streaming function, Live Video.
Matt Skallerud's insight:

Additionally, for each day of the Pride Festival last week, there was a dedicated Pride takeover across Time Out’s owned and operated cities sharing Pride-themed content. This included a Pride Parade make-up tutorial and exclusive behind-the-scenes coverage at parades in London, New York and Chicago, courtesy of LGBT talent takeovers who bring with them their own followers.

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The CEO of Revry Discusses Being the First LGBTQ Streaming Platform

Great interview by Damian Pelliccione on CBS News discussing the new app, Revry

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AT&T is bringing Fullscreen's digital influencers to TV

AT&T is bringing Fullscreen's digital influencers to TV | LGBT New Media | Scoop.it

AT&T wants TV viewers to "snack on Fullscreen." The telecommunications giant announced Friday that it is taking Fullscreen's digital influencers and scripted originals to AUDIENCE Network, a channel available to DIRECTV and U-verse subscribers.

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Buzzfeed has industrialized the viral video — but independent YouTubers want to take it back

Buzzfeed has industrialized the viral video — but independent YouTubers want to take it back | LGBT New Media | Scoop.it
“We can’t stand what Buzzfeed has done to independent content creators,” one YouTuber said. “There’s so much money and recognition that shouldn’t be going to them.”
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(VIDEO) Aydian Dowling FTM Transgender Activist. Youtuber. Entrepreneur.

(VIDEO) Aydian Dowling FTM Transgender Activist. Youtuber. Entrepreneur. | LGBT New Media | Scoop.it
Writes Nicholas Snow in the June 2016 cover story of GED Magazine, “You are most likely among the millions of people aware of the extraordinary journey of Aydian Ethan Dowling, “transgender a…
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New York State Diversity Video 2

Trio of ads airing in Texas, Mississippi, and North Carolina touts New York State's pro-LGBT reputation

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YouTube star Michael Buckley announces a fresh start

YouTube star Michael Buckley announces a fresh start | LGBT New Media | Scoop.it
A man who has made videos on YouTube for more than ten years has decided to switch up his schedule. Michael Buckley, who emerged as one of YouTube’s first stars in the mid-2000s, has announced a number of changes to his channel. Most significantly, he will no longer air new episodes of his signature program, What The Buck Show.
Matt Skallerud's insight:

By providing his viewers with a decade of celebrity gossip, pop culture commentary, and LGBT advocacy, Buckley attracted more than 1 million subscribers to his primary YouTube channel. In recent years, however, the format employed by What The Buck (which is filmed in simple fashion in front of a green screen) became increasingly outdated. At the same time, Buckley’s own interests began to change. “I’m just not as into pop culture as I used to be,” said Buckley in a video titled ‘The End.’ “I’m 41 years old. The jig is kinda up.”

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Why YouTube Favorite ‘Sorted Food’ Is Picky About Ad Partners

Why YouTube Favorite ‘Sorted Food’ Is Picky About Ad Partners | LGBT New Media | Scoop.it
Jamie Spafford, one of the founders and hosts of Sorted Food, is particular about how to integrate advertisers into the popular cooking-themed YouTube channel’s videos.
Matt Skallerud's insight:

Great advice for LGBT YouTube content creators looking to integrate advertisers into their shows.

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The Pride Con 2016 Ticket Giveaway Contest

The Pride Con 2016 Ticket Giveaway Contest | LGBT New Media | Scoop.it

The Pride Con 2016 Ticket Giveaway Contest - Anaheim, California - July 29-30, 2016 - Win a FREE 2-Day Badge

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Local Ladies Who Make Us Laugh in 2016

Local Ladies Who Make Us Laugh in 2016 | LGBT New Media | Scoop.it
Our sixth-annual profile of talented female performers and writers in Toronto who don't always get the attention they deserve.
Matt Skallerud's insight:

Smith isn’t the first queer comic profiled as a LLWMUL (2015’s Aisha Alfa, for instance, who now splits her time between Toronto and LA has become a featured vlogger for Queer Comics), but she’s certainly the most loud and proud lesbian to date. Her act, which crackles with impish energy, frequently involves her teasing the straight men in the audience over how much more “mad puss” she “crushes” then they do.

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Colorful YouTube Star Miles Jai: I Want to See a Queer Superhero on the Big Screen!

Colorful YouTube Star Miles Jai: I Want to See a Queer Superhero on the Big Screen! | LGBT New Media | Scoop.it
"That is an accurate representation of what America looks like today" Jai says of LGBT presence in media
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