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LGBTQ influencer marketing success story: GayCities & New Orleans

LGBTQ influencer marketing success story: GayCities & New Orleans | LGBT New Media | Scoop.it

Late last year, the New Orleans Tourism Marketing Corporation‘s advertising agency reached out to my team at Q.Digital with the goal of increasing awareness and consideration of New Orleans as a travel destination within the LGBTQ community. To help turn this goal into a reality, we developed a plan to partner with Max Emerson and Kyle Krieger, two popular (and easy on the eyes) Instagram/YouTube influencers.

Matt Skallerud's insight:

We sent Max and Kyle to New Orleans for a few days to shoot a new season of Out in GayCities, a travel video series GayCities launched in 2013 (in partnership with Lexus). Max and Kyle have a great on-screen chemistry, which made for great video content and a great season!

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LGBT New Media
Bringing the worlds of influencers, content creators, social media stars, entrepreneurs, top brands and fans together with businesses large and small seeking cutting-edge ways to reach the LGBT community online and be several steps ahead of their competitors! http://www.LGBTNew.Media
Curated by Matt Skallerud
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American Eagle asks microinfluencers, activists: What does Pride mean to you?

American Eagle asks microinfluencers, activists: What does Pride mean to you? | LGBT New Media | Scoop.it

American Eagle asks microinfluencers, activists: What does Pride mean to you?

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Will Young on his new LGBT podcast Homo Sapiens: 'It's inspired by Woman's Hour'

Will Young on his new LGBT podcast Homo Sapiens: 'It's inspired by Woman's Hour' | LGBT New Media | Scoop.it

Woman’s Hour is one of Radio’s most well-respected, best-loved institutions, with an army of devoted fans - among them many men, including pop star Will Young and film director Chris Sweeney.

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A travel blogger reveals the 'dirty secrets' behind some successful Instagram accounts

A travel blogger reveals the 'dirty secrets' behind some successful Instagram accounts | LGBT New Media | Scoop.it

Do you know what it takes to make it as a travel Instagrammer?

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VIDEO: My First Pride Parade

Hiiiiii guys! Made this super cute video with Paper magazine and Google about my first pride experience and thought it was cute enough to share on here!


Via Pride Center of SI
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Pride Center of SI's curator insight, July 2, 2:40 PM

Why do we have Pride? This is why!!!

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Microsoft shows LGBT pride with Skype

Microsoft shows LGBT pride with Skype | LGBT New Media | Scoop.it

June is LGBT pride month. If you aren't familiar with the acronym, it stands for lesbian, gay, bi-sexual, and transgender. During this month, not only do LGBT people show pride in themselves, but people that love and support them show it too.

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Delta Painted Exotic Locales on a Brooklyn Wall for Singles to Snap Selfies Like They're World Travelers

Delta Painted Exotic Locales on a Brooklyn Wall for Singles to Snap Selfies Like They're World Travelers | LGBT New Media | Scoop.it
The ‘Delta Dating Wall’ is a partnership with Tinder.
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In celebration of National Pride month, MeUndies enlisted LGBT influencers for their new campaign

In celebration of National Pride month, MeUndies enlisted LGBT influencers for their new campaign | LGBT New Media | Scoop.it
For the month of June, MeUndies will be celebrating National LGBT Pride Month by donating proceeds to the Los Angeles LGBT Center.
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Twitter is incorrectly guessing the gender of trans users — and they aren't having it

Twitter is incorrectly guessing the gender of trans users — and they aren't having it | LGBT New Media | Scoop.it
Transgender Twitter users aren't pleased the platform has been guessing their genders -- and often incorrectly.
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VIP Lounge: Randy Rainbow

VIP Lounge: Randy Rainbow | LGBT New Media | Scoop.it
If There’s One Silver Lining To the 2016 election, it’s at least four more years worth of Randy Rainbow’s raucous political parody songs.
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LGBTQ site relaunches with more coming-out stories

LGBTQ site relaunches with more coming-out stories | LGBT New Media | Scoop.it

Coming out is such an individual story — each person has a unique tale to recount — but there are also shared realizations about truth, freedom and being one's authentic self. Being able to tell your story and read and learn from others is the mission of Coming Out, a nonprofit, open-source online library of stories by and for the LGBTQ community.

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YouTube is going to teach teens how to spot fake news by running workshops

YouTube is going to teach teens how to spot fake news by running workshops | LGBT New Media | Scoop.it
The programme comes in the wake of recent criticisms over YouTube's restriction of diverse content
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People are quitting LiveJournal in droves after Russian owners ban political, LGBTQ talk

People are quitting LiveJournal in droves after Russian owners ban political, LGBTQ talk | LGBT New Media | Scoop.it
LiveJournal is saying goodbye to some of its biggest users.
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Pink Triangle Press acquires popular gay dating app GuySpy

Pink Triangle Press acquires popular gay dating app GuySpy | LGBT New Media | Scoop.it
Pink Triangle Press has acquired GuySpy, an online social network for gay men, in a deal announced today. Terms of the acquisition were not disclosed.
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YouTube Falls Hard for ‘In a Heartbeat,’ a Boy-Meets-Boy Story

YouTube Falls Hard for ‘In a Heartbeat,’ a Boy-Meets-Boy Story | LGBT New Media | Scoop.it

The animated short about a middle-school crush, created by two college students, has attracted millions of views just days after it was posted.


Via Pete
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Meet Sonder, a travel app made for gay people

Meet Sonder, a travel app made for gay people | LGBT New Media | Scoop.it

New platform promotes content curation and offers services focused on the gay experience - Make the gay travel experience richer in options, simpler to organize and in addition help the gay public to connect. With these goals in mind, the Sonder app is born, a tailor-made travel app for gays.

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Life Expectancy of Digital Content, with a Twist

Life Expectancy of Digital Content, with a Twist | LGBT New Media | Scoop.it

When I first saw this chart, I thought "what a great graphic to share with clients and include on presentations!"  But as I studied it in more detail, I liked part of what I saw, but for the rest, I thought "oh hell no!"  Let me explain.

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Grindr and Other Gay Dating Apps Want to Create Connections Outside of the Bedroom

Grindr and Other Gay Dating Apps Want to Create Connections Outside of the Bedroom | LGBT New Media | Scoop.it

Why Grindr and others are trying to be more than just hookup apps.

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Top 25 LGBT Blogs Awarded 'Loud & Proud' During Pride Month by STDcheck.com

Top 25 LGBT Blogs Awarded 'Loud & Proud' During Pride Month by STDcheck.com | LGBT New Media | Scoop.it

STDcheck.com, a leading online STD testing provider, has released its list of the Top 25 LGBT blogs and websites with "The Loud & Proud" award. Featured sites were chosen and ranked based on writing that focuses on spreading understanding and love, and promoting visibility and inclusivity. STDcheck.com's Top 25 lesbian, gay, bisexual and transgender list is loaded with a wide variety of perspectives, from parents raising an LGBT child to being an LGBT parent, as well as bloggers who have been out for decades and those focused on globally ending violence and laws that discriminate against the LGBT community.

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Here's how Instagram is celebrating #Pride2017

Here's how Instagram is celebrating #Pride2017 | LGBT New Media | Scoop.it
If Pride Month happens and you don't Instagram it, did it really exist?
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Millennials influenced as much by YouTube as web reviews for travel decisions

Millennials influenced as much by YouTube as web reviews for travel decisions | LGBT New Media | Scoop.it

Young travellers find themselves motivated by video content and online reviews in equal measures when selecting products for a trip. Research by Phocuswright found that the influence on an 18 to 34-year-old’s travel decisions in both categories (both web reviews and videos) came in at about 30%, compared to those influenced by pictures and videos by friends or travel brands.


Via Roland Schegg, Wendy Forbes
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George Michael honored in Polish LGBT campaign video

George Michael honored in Polish LGBT campaign video | LGBT New Media | Scoop.it
Polish gay celebrities turn to the late singer George Michael in a campaign against homophobia.
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Rescooped by Matt Skallerud from Tourism Social Media
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Nearly Half of Tourism Boards Think Working With Influencers Is a Good Idea

Nearly Half of Tourism Boards Think Working With Influencers Is a Good Idea | LGBT New Media | Scoop.it
Last week we launched the latest report in our Skift Research service, The State of Destination Marketing 2017 accompanied by our comprehensive Data Sheet:

Via Wendy Forbes
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Too gay for YouTube? New restrictions target LGBT videos

Too gay for YouTube? New restrictions target LGBT videos | LGBT New Media | Scoop.it
When local YouTube icon David Levitz opened his Twitter account on the morning of March 19, he was drawn into the spiral of YouTubers blasting…
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David meets... W | Bear

David meets... W | Bear | LGBT New Media | Scoop.it
There’s a new bear app that’s taking the community by storm, W | Bear. It’s a cross between a dating app and Instagram and we love it!  I had a chance of catching up with the Xavier and Patrick the CEOs and creators of W | Bear to discuss where the idea came from and …
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Tegan and Sara, Tyler Oakley blast YouTube 'restricted mode' blocking of LGBT content

Tegan and Sara, Tyler Oakley blast YouTube 'restricted mode' blocking of LGBT content | LGBT New Media | Scoop.it
YouTube says it's looking into concerns about the company's current "Restricted Mode" — a voluntary feature aimed at blocking mature or potentially inappropriate material, but which some users say is seemingly indiscriminately filtering out content by and about the LGBT community.
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